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Privacy Policy

Insightful Sums is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and disclose your personal information when you use our website and services.

1. INTRODUCTION

Insightful Sums (“we,” “us,” “our”) is committed to safeguarding the privacy of our users (“you,” “your”). This Privacy Policy outlines how we collect, use, disclose, and protect your personal information in compliance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).

Insightful Sums PTY LTD

Registered Address:

46 Greenhill Road

Wayville

South Australia 5034

 

2. WHAT INFORMATION WE COLLECT

We may collect and process the following types of personal information:

  • Personal Identification Information: Name, email address, phone number, business details, and any other information provided during the registration process.
  • Financial Information: Credit card details and transaction history for billing purposes.
  • Technical Information: IP addresses, browser type, device information, and usage data collected via cookies and similar technologies.
  • User Content: Information and content you provide while using our services, including data entered into our platform for salon management.
  • Location Data: Geographic location data to enhance user experience and provide location-based services.

3. HOW WE COLLECT INFORMATION

We collect information directly from you when you:

  • Register for an account on our platform.
  • Make a purchase or request customer support.
  • Fill out forms or surveys on our website.
  • Use or access our services and applications.

We may also collect information automatically as you navigate through the site, including:

  • Cookies and Tracking Technologies: Cookies, web beacons, and other tracking technologies to enhance user experience and analyze site usage.
  • Third-Party Integrations: If you link or integrate third-party services with our platform (e.g., social media accounts, payment processors), we may collect information from these services.
  • Analytics and Tracking: We use tools such as Google Analytics and Facebook Pixel to collect information about how you interact with our website and application. This includes data on page views, clicks, and time spent on our site, which helps us analyze user behavior, measure the effectiveness of our marketing campaigns, and improve our services.

4. USE OF INFORMATION

We use the information we collect for various purposes, including:

  • Service Delivery: To provide, maintain, and improve our services, including processing transactions, managing accounts, and providing customer support.
  • Personalization: To customize user experience and deliver targeted content and marketing based on user preferences.
  • Communication: To send promotional emails, newsletters, service updates, and other relevant communications.
  • Legal Compliance: To comply with legal obligations, respond to law enforcement requests, and enforce our terms and conditions.
  • Internal and Marketing Efforts: We use your information to improve our services, develop new features, and carry out targeted marketing campaigns, including personalized offers and promotions, based on your interactions with our platform.

5. DISCLOSURE OF INFORMATION

We may disclose personal information to third parties in the following circumstances:

  • Service Providers: To trusted third-party service providers who assist us in operating our business, such as payment processors, hosting providers, and marketing partners.
  • Legal Requirements: When required by law, court order, or government regulation, or in response to a legal process, such as a subpoena.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

6. DATA SECURITY

We implement robust security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption: Use of SSL/TLS encryption for data transmission.
  • Access Controls: Role-based access controls and multi-factor authentication for accessing sensitive data.
  • Regular Security Audits: Periodic security assessments to identify and mitigate vulnerabilities.

7. DATA RETENTION

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Once your data is no longer needed, we will securely delete or anonymize it.

  • Client Account Information: Retained for the duration of the relationship plus 2 Years for legal and business purposes.
  • Transaction Records: Retained for 7 Years to comply with legal and auditing requirements.
  • User Activity Logs: Retained for the duration of the relationship plus 2 Years for legal and business purposes.
  • Communication Records: Retained for the duration of the relationship plus 2 Years for legal and business purposes.

Within Insightful Sums, you have the ability to permanently delete your data whenever you choose. Once data is deleted, it is irreversibly removed from our systems, ensuring that your information is no longer accessible or recoverable.

8. ACCESS, CORRECTION AND DELETION

You have the right to:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request corrections to any inaccurate or outdated information.
  • Deletion: Request the deletion of your personal information, subject to legal and contractual obligations.

To exercise these rights, please contact us at reachout@insightfulsums.com

9. COOKIES AND TRACKING

Our website uses cookies and similar tracking technologies to enhance your experience and analyze usage.

10. INTERNATIONAL DATA TRANSFERS

If we transfer personal information to countries outside of Australia, we will ensure that adequate safeguards are in place to protect your privacy rights, in accordance with applicable data protection laws.

  • Databases are hosted in the United States

11. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. Any updates will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

  • Version 1.08.2024

12. CONTACT US

If you have any questions or concerns about this Privacy Policy or your personal information, please contact us at:

Postal Address:

Insightful Sums PTY LTD

PO Box 460

Berrimah

Northern Territory 0830

 

Email:

reachout@insightfulsums.com

It is time for you to take control of your business and starting working smarter and not harder